What To Do When Machines Do Everything

Outline

What To Do When Machines Do Everything (2017) explains how artificial intelligence and automation are reshaping business and what leaders can do to thrive rather than fall behind. Malcolm Frank, Paul Roehrig and Ben Pring argue that smart machines will create new kinds of work and value, and offer practical guidance for companies to automate routine tasks, use data more effectively, and focus people on work that machines cannot do.

• Artificial intelligence and automation are reshaping business, and leaders can choose to prepare for the change or be left behind.
• Smart machines will create new kinds of work and value, not only remove existing jobs.
• Companies should automate routine tasks so that their time and money go to higher-value work.
• Using data more effectively is part of how organisations adapt to an AI-driven economy.
• People should be focused on work that machines cannot do.

Malcolm Frank, Paul Roehrig and Ben Pring are technology strategists who worked together at the IT services company Cognizant. Frank led the company’s strategy and marketing, while Roehrig and Pring led its Center for the Future of Work, which studies how technology is changing jobs and business. They also co-wrote Code Halos.