Agile Selling

Outline

Agile Selling (2014) shows salespeople how to succeed when products, markets, and buyers keep changing. Jill Konrath explains how to learn new information quickly, understand buyers’ real priorities, create value in every conversation, and build a mindset that turns setbacks into progress. The book is especially helpful for people starting a new sales role or selling into unfamiliar markets.

• Products, markets, and buyers keep changing, so salespeople need to adapt quickly instead of relying on one fixed approach.
• Learning new information fast is a core sales skill, especially when you start a new role or enter an unfamiliar market.
• Buyers respond when you understand their real priorities rather than simply presenting what you sell.
• Every conversation with a buyer should create value for them, not just move the sale forward.
• A resilient mindset turns setbacks into progress and keeps you improving after each difficult call.

Jill Konrath is an American sales strategist, speaker, and author known for helping salespeople win in fast-changing and complex markets. Her books have been translated into many languages and include Selling to Big Companies, SNAP Selling, Agile Selling, and More Sales, Less Time. She focuses on understanding modern buyers and selling in a practical, customer-centred way.